The products sold at Kidrobot are the centerpieces of a global movement that exemplifies the cutting edge of both pop art and mass culture. Many Kidrobot toys, such as Dunny, MUNNY, and Frank Kozik’s Labbits and Mongers, attract huge followings. Artists that work with Kidrobot have gained celebrity status-these include USA artists Frank Kozik, Tim Biskup, Huck Gee, Joe Ledbetter, Tristan Eaton, Paul Budnitz, and Tara McPherson; the German design collective eBoy; Japan’s Devilrobots & Mad Barbarians; French street artists Tilt & Mist; the UK’s TADO and ilovedust; Australia’s Nathan Jurevicius; Argentina’s DOMA; and many, many others.
Kidrobot also regularly collaborates with many of the world’s top brands to create unique limited editions products. Past collaborations include Marc Jacobs, Visionaire Magazine, Barneys New York, The Standard Hotels, Playboy, Burton, Nike, Lacoste, Nooka, Matt Groening & more.
A blend of sculpture and popular art, many of Kidrobot’s exclusive toys are extremely rare and collectible. Artists often create a series of only a few hundred to a few thousand pieces, so once a toy is sold out, it’s sold out forever. Kidrobot toys retail anywhere from $5 to $25,000, and many appreciate in value over time.
The Museum of Modern Art in New York City (MoMA) acquired 13 Kidrobot toys in late 2007, adding these iconic pieces to the museum’s collection.
In 2006, Kidrobot launched its exclusive apparel line. Vibrant, distinctive, and produced in limited runs, Kidrobot apparel draws from the company’s unique pop art aesthetic.